Multi-Year Public Relations Campaign
Solely responsible for the public relations campaigns for this annual regional Earth Day Fair from its launch in 2006 through 2009. In...
e-Publication
In-bound marketing publication written as a tool to empower marketing professionals to ask for sufficient budget to build a robust custom...
Blog Post: User/Client focus
Brand: Kilpatrick Design (now Alloy Magnetic) Roles: Marketing Strategist, Copywriter URL: kilpatrickdesign.com/blog/66/one-thing-will-ma...
Strategic Communications Project
Created communication plan and advertising concept, developed talking points for leaders, wrote copy for new organizational brochure,...
Communication Strategy & Custom Website
Served as Strategic Communications Specialist and Project Manager (vendor-side) for large federally funded regional community development...
e-Publication
In-bound marketing publication written to provide guidance to prospective customers, and to lead them down the path of viewing Kilpatrick...
Blog Post: Writing Effective Copy for Webpages
Blog post presenting best practices for clients who generate their own web copy. Brand: Kilpatrick Design (now Alloy Magnetic) Roles:...
Custom Website: Carolina Donor Services
Managed the custom website project for this large nonprofit organization. Unique communications considerations were involved given the...
Custom Website: Z. Smith Reynolds Foundation
Managed the custom website project and digital marketing account for one of the largest foundations in North Carolina. Brand: Z. Smith...
Guest Contributor: BizLife Magazine
Wrote article discussing the importance of the Green market for businesses, and how to break into the LOHAS consumer segment (Lifestyles...
